HOW TO ASK A CUSTOMER FOR A VIDEO TESTIMONIAL

Customer testimonial videos can be very powerful and are great for business, however, it can be difficult to ask a customer to speak and appear on a video as most people tend to be a little reluctant to agree to appear on camera. In our experience, it’s usually a fear of not knowing the what…

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HOW TO MAKE A GREAT ‘HOW-TO’ VIDEO

Yes, this really is a ‘how to’ on ‘how to’ videos. ‘How to’ videos can be challenging; there’s a lot of research and knowledge that needs to be gathered prior to filming. In this blog, we’ll be going through the 4 simple steps that will ensure you create the most engaging ‘how to’ videos your…

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EXPLAINED: THE 5:3:2 RULE FOR SOCIAL MEDIA

5:3:2 Social Sharing rule

When it comes to social sharing you need to get the balance right, and that’s where the 5:3:2 rule comes into play. But what is 5:3:2? Social media can play a big part in directing audiences to your brand, but what do you need to do to get them there? What should you be sharing…

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THE VIDEO TRAINING SESSION WAS A HUGE SUCCESS!

Early this month we held a video training session for business owners who are part of the Elite Business Academy. The session was based on planning video content, tips for beginners and how to get started with video marketing.We decided to hold the session after Andy, a member of our team did a Facebook Live…

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TIPS TO CONSIDER BEFORE MAKING A VIDEO ON YOUR PHONE

Our work experience student Ebony created this video to help those who are starting out with videos. Most people just turn their phone on and start recording, these simple steps will make your video look professional.   Rule 1 – Always shoot in landscape. This means, turn your phone on its side and it will get rid…

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CASE STUDY: STAR WARS SCENE FILMED IN HOTEL IN LEEDS

You can imagine the excitement from the guys in the studio when I announced we were making a reenactment of a Star Wars film. After the initial buzz had died down, reality kicked in. Unfortunately, the client didn’t have a Hollywood budget, we had a tight deadline to meet and all the filming had to…

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IS VIDEO THE FUTURE OF CONTENT MARKETING

As one of the fastest-growing and most in-demand forms of marketing out there, video marketing stands out as one thing all marketers should be using right now. Here are the top five benefits of video marketing: Video content promotes brand recall. According to HubSpot, 80% of customers remember a video they’ve watched in the last month. One…

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10 IMPRESSIVE VIDEO STATS YOU NEED TO KNOW (part 1)

You already probably know video marketing is booming in 2018 already. On every platform, you’re being told to use video in your marketing plan.   We agree, but don’t take our word, here are 10 stats from the experts such as Forbes and SocialMediaToday. 1.   87% of online marketers use video content. 2.   Blog posts incorporating…

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