THE VIDEO TRAINING SESSION WAS A HUGE SUCCESS!

Early this month we held a video training session for business owners who are part of the Elite Business Academy. The session was based on planning video content, tips for beginners and how to get started with video marketing.We decided to hold the session after Andy, a member of our team did a Facebook Live…

Read More

TIPS TO CONSIDER BEFORE MAKING A VIDEO ON YOUR PHONE

Our work experience student Ebony created this video to help those who are starting out with videos. Most people just turn their phone on and start recording, these simple steps will make your video look professional.   Rule 1 – Always shoot in landscape. This means, turn your phone on its side and it will get rid…

Read More

GOOGLE ANALYTICS (PART 1)

Now you have your video on your website –do you know how to track the results it generates? We advise all our clients to promote their video and get their audience to watch it. Most people will put their video on YouTube expecting it to go ‘viral’ – Its highly unlikely that will happen! Most…

Read More

8 TIPS FOR BEING YOURSELF ON CAMERA

It’s important to be yourself while on camera. This is especially true if you are using the video to market yourself.   1. Sit Up Straight – If your posture is poor, viewers will notice. Your body should convey your energy and intelligence. 2. Wear Clothing That Makes You Feel Good About Yourself – Have…

Read More

BENEFITS OF USING VIDEO TO PROMOTE YOUR BUSINESS

It’s the year of video – according to HighHQ.com and I agree. Video is becoming more and more popular in marketing plans, for websites and social media. I heard a quote once, which is quite inspiring, ‘If a picture is worth a thousand words, then the power of video can be limitless’. Here are 5 benefits of…

Read More

WHAT TO CONSIDER WHEN MAKING A VIDEO

When considering making a video. Ask yourself what is your main objective? The answer is probably to gain the most engagement from your viewers. Which incidentally, according to a recent marketing report is the number 1 priority, with wanting an increase in traffic at no. 2 and developing a fan base at 3, and surprisingly…

Read More

WHY VIDEO BUILDS BETTER BUSINESS

Once upon a time, online videos were all about pretty pictures that told a story. And sometimes those pictures weren’t so pretty: fuzzy images, poor camera work, ill-considered scripts and poor download speeds meant that online video often presented more barriers than benefits. Now, digital video is a powerful and affordable marketing tool – and…

Read More